Google Ads
Full Google Ads management: read (campaigns, performance, ROAS, keywords, search terms) and write (p
Should I use this
Quality & Safety
Findings (10)
- LOWTool 'connect' description lacks action verbin connect
- LOWTool 'google_ads_keywords_search_terms' name length outside 3-30 rangein google_ads_keywords_search_terms
- LOWTool 'google_ads_keywords_diagnostics' name length outside 3-30 rangein google_ads_keywords_diagnostics
- LOWTool 'google_ads_campaign_update_status' name length outside 3-30 rangein google_ads_campaign_update_status
- LOWTool 'google_ads_campaign_update_budget' name length outside 3-30 rangein google_ads_campaign_update_budget
- LOWTool 'google_ads_ad_group_update_status' name length outside 3-30 rangein google_ads_ad_group_update_status
- LOWTool 'google_ads_keyword_update_status' name length outside 3-30 rangein google_ads_keyword_update_status
- LOWTool 'google_ads_campaign_budget_create' name length outside 3-30 rangein google_ads_campaign_budget_create
- LOWTool 'google_ads_negative_keyword_add' name length outside 3-30 rangein google_ads_negative_keyword_add
- LOWTool 'google_ads_responsive_search_ad_create' name length outside 3-30 rangein google_ads_responsive_search_ad_create
Based on automated analysis of tool definitions and protocol compliance.
Context Cost
This is the approximate number of tokens consumed each time the server's tools are loaded into a model's context. Higher counts reduce the attention available for other tasks.
Install
One-Click Install
Add this to your `claude_desktop_config.json` file:
{
"mcpServers": {
"google_ads-mcp": {
"url": "https://api.mcp.ai/p_google_ads"
}
}
}Remote endpoints
https://api.mcp.ai/p_google_adsstreamable-httpWhat it can do
Tool inventory
Tools (35)
🟢google_ads_list_accounts(account, customer_id, customer_ids)
List all Google Ads MCCs and ALL customer accounts the OAuth token can access (via customers:listAccessibleCustomers — not just hierarchy of the MCC). Each customer comes enriched with descriptive_name, currency_code, time_zone, manager flag, status. Use the returned customer_id (10 digits) in `customer_id` on other tools, and `account` to pick the MCC connection when multiple are present. Bulk support: accepts customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"$schema": "http://json-schema.org/draft-07/schema#"
}🟢google_ads_status(account, customer_id, customer_ids)
Without account: overview of all Google Ads MCCs and customer_ids. With account (and optional customer_id): details for that scope. Bulk support: accepts customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"$schema": "http://json-schema.org/draft-07/schema#"
}🟢google_ads_account(account, customer_id, customer_ids)
Get Google Ads account info: name, currency, timezone for a customer (uses account + customer_id to resolve scope). Bulk support: accepts customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"$schema": "http://json-schema.org/draft-07/schema#"
}🟢google_ads_campaigns(status, account, customer_id, customer_ids)
List Google Ads campaigns with status and budgets. Default (ALL) returns both ENABLED and PAUSED campaigns; pass status ENABLED or PAUSED to narrow. REMOVED (deleted) campaigns are excluded. Bulk support: accepts customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"status": {
"default": "ALL",
"type": "string",
"enum": [
"ALL",
"ENABLED",
"PAUSED"
]
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"$schema": "http://json-schema.org/draft-07/schema#"
}🟢google_ads_today(account, customer_id, customer_ids)
Today Google Ads performance: cost, impressions, clicks, conversions, ROAS per campaign plus _summary. Bulk support: accepts customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"$schema": "http://json-schema.org/draft-07/schema#"
}🟢google_ads_roas(since, until, account, customer_id, customer_ids)
ROAS for a date range (defaults to current month). Per-campaign cost, conversions, revenue, plus _summary. Bulk support: accepts customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"since": {
"type": "string"
},
"until": {
"type": "string"
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"$schema": "http://json-schema.org/draft-07/schema#"
}🟢google_ads_ads(account, customer_id, customer_ids)
List enabled ads with type, status, campaign name and ad_group_ad.policy_summary (approval_status, review_status, policy_topic_entries) — answers "why is my ad not serving?" without opening the Google Ads UI. Bulk support: accepts customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"$schema": "http://json-schema.org/draft-07/schema#"
}🟢google_ads_keywords_keywords(query, campaign_id, ad_group_id, days, account, ...)
Keyword analytics, search terms, status/policy diagnostics, auction diagnostics, or custom GAQL SELECT. Uses account + customer_id for scope. Actions: `keywords` (last 7 days metrics top 50), `search_terms` (last 7 days), `status` (ALL enabled keywords with approval_status, system_serving_status — e.g. RARELY_SERVED for "Low search volume" — and disapproval_reasons; answers "why is my keyword not serving?"), `diagnostics` (Quality Score, position estimates / top-of-page CPC, impression share, rank-lost; answers "is it bid or Quality Score?"; bundles per-campaign budget-loss as `_campaign_budget_loss` since budget is a campaign property, not keyword; supports campaign_id/ad_group_id filters and days=7|14|30), `raw` (any GAQL SELECT). [Flattened action: keywords] Bulk support: accepts campaign_ids, ad_group_ids, customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"query": {
"type": "string"
},
"campaign_id": {
"type": "string"
},
"ad_group_id": {
"type": "string"
},
"days": {
"type": "number"
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"campaign_ids": {
"type": "array",
"items": {
"type": "string"
}
},
"ad_group_ids": {
"type": "array",
"items": {
"type": "string"
}
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"$schema": "http://json-schema.org/draft-07/schema#"
}🟢google_ads_keywords_search_terms(query, campaign_id, ad_group_id, days, account, ...)
Keyword analytics, search terms, status/policy diagnostics, auction diagnostics, or custom GAQL SELECT. Uses account + customer_id for scope. Actions: `keywords` (last 7 days metrics top 50), `search_terms` (last 7 days), `status` (ALL enabled keywords with approval_status, system_serving_status — e.g. RARELY_SERVED for "Low search volume" — and disapproval_reasons; answers "why is my keyword not serving?"), `diagnostics` (Quality Score, position estimates / top-of-page CPC, impression share, rank-lost; answers "is it bid or Quality Score?"; bundles per-campaign budget-loss as `_campaign_budget_loss` since budget is a campaign property, not keyword; supports campaign_id/ad_group_id filters and days=7|14|30), `raw` (any GAQL SELECT). [Flattened action: search_terms] Bulk support: accepts campaign_ids, ad_group_ids, customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"query": {
"type": "string"
},
"campaign_id": {
"type": "string"
},
"ad_group_id": {
"type": "string"
},
"days": {
"type": "number"
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"campaign_ids": {
"type": "array",
"items": {
"type": "string"
}
},
"ad_group_ids": {
"type": "array",
"items": {
"type": "string"
}
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"$schema": "http://json-schema.org/draft-07/schema#"
}🟢google_ads_keywords_status(query, campaign_id, ad_group_id, days, account, ...)
Keyword analytics, search terms, status/policy diagnostics, auction diagnostics, or custom GAQL SELECT. Uses account + customer_id for scope. Actions: `keywords` (last 7 days metrics top 50), `search_terms` (last 7 days), `status` (ALL enabled keywords with approval_status, system_serving_status — e.g. RARELY_SERVED for "Low search volume" — and disapproval_reasons; answers "why is my keyword not serving?"), `diagnostics` (Quality Score, position estimates / top-of-page CPC, impression share, rank-lost; answers "is it bid or Quality Score?"; bundles per-campaign budget-loss as `_campaign_budget_loss` since budget is a campaign property, not keyword; supports campaign_id/ad_group_id filters and days=7|14|30), `raw` (any GAQL SELECT). [Flattened action: status] Bulk support: accepts campaign_ids, ad_group_ids, customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"query": {
"type": "string"
},
"campaign_id": {
"type": "string"
},
"ad_group_id": {
"type": "string"
},
"days": {
"type": "number"
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"campaign_ids": {
"type": "array",
"items": {
"type": "string"
}
},
"ad_group_ids": {
"type": "array",
"items": {
"type": "string"
}
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"$schema": "http://json-schema.org/draft-07/schema#"
}🟢google_ads_keywords_diagnostics(query, campaign_id, ad_group_id, days, account, ...)
Keyword analytics, search terms, status/policy diagnostics, auction diagnostics, or custom GAQL SELECT. Uses account + customer_id for scope. Actions: `keywords` (last 7 days metrics top 50), `search_terms` (last 7 days), `status` (ALL enabled keywords with approval_status, system_serving_status — e.g. RARELY_SERVED for "Low search volume" — and disapproval_reasons; answers "why is my keyword not serving?"), `diagnostics` (Quality Score, position estimates / top-of-page CPC, impression share, rank-lost; answers "is it bid or Quality Score?"; bundles per-campaign budget-loss as `_campaign_budget_loss` since budget is a campaign property, not keyword; supports campaign_id/ad_group_id filters and days=7|14|30), `raw` (any GAQL SELECT). [Flattened action: diagnostics] Bulk support: accepts campaign_ids, ad_group_ids, customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"query": {
"type": "string"
},
"campaign_id": {
"type": "string"
},
"ad_group_id": {
"type": "string"
},
"days": {
"type": "number"
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"campaign_ids": {
"type": "array",
"items": {
"type": "string"
}
},
"ad_group_ids": {
"type": "array",
"items": {
"type": "string"
}
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"$schema": "http://json-schema.org/draft-07/schema#"
}🟢google_ads_keywords_raw(query, campaign_id, ad_group_id, days, account, ...)
Keyword analytics, search terms, status/policy diagnostics, auction diagnostics, or custom GAQL SELECT. Uses account + customer_id for scope. Actions: `keywords` (last 7 days metrics top 50), `search_terms` (last 7 days), `status` (ALL enabled keywords with approval_status, system_serving_status — e.g. RARELY_SERVED for "Low search volume" — and disapproval_reasons; answers "why is my keyword not serving?"), `diagnostics` (Quality Score, position estimates / top-of-page CPC, impression share, rank-lost; answers "is it bid or Quality Score?"; bundles per-campaign budget-loss as `_campaign_budget_loss` since budget is a campaign property, not keyword; supports campaign_id/ad_group_id filters and days=7|14|30), `raw` (any GAQL SELECT). [Flattened action: raw] Bulk support: accepts campaign_ids, ad_group_ids, customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"query": {
"type": "string"
},
"campaign_id": {
"type": "string"
},
"ad_group_id": {
"type": "string"
},
"days": {
"type": "number"
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"campaign_ids": {
"type": "array",
"items": {
"type": "string"
}
},
"ad_group_ids": {
"type": "array",
"items": {
"type": "string"
}
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"$schema": "http://json-schema.org/draft-07/schema#"
}🟢google_ads_performance(days, account, customer_id, customer_ids)
Daily performance breakdown: cost, impressions, clicks, conversions, revenue per day. Bulk support: accepts customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"days": {
"default": 7,
"type": "number"
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"$schema": "http://json-schema.org/draft-07/schema#"
}🟢google_ads_changes(since, until, days, limit, account, ...)
Change history / audit log: who changed what in the account and when. Covers campaigns, ad groups, ads (headlines/descriptions/final URLs), keywords, budgets and bids, with the user_email who made each change, the client (web UI / API / bulk upload), the operation (CREATE/UPDATE/REMOVE), the changed field mask and the old→new resource. Backed by Google Ads change_event (last 30 days only, per customer). Pass `since`/`until` (YYYY-MM-DD or "YYYY-MM-DD HH:MM:SS") or `days`; for incremental polling pass `since` = the last seen change timestamp. Bulk support: accepts customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"since": {
"type": "string"
},
"until": {
"type": "string"
},
"days": {
"type": "number"
},
"limit": {
"type": "number"
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"$schema": "http://json-schema.org/draft-07/schema#"
}🔴google_ads_campaign_update_status(campaign_ids, status, partial_failure, account, customer_id)
Pause, enable or remove one or more Google Ads campaigns. REMOVED is irreversible. Pass campaign ids from google_ads_campaigns. Google rejects status changes on trial (draft/experiment) campaigns, which can only be changed in the Google Ads UI.
Input Schema
{
"type": "object",
"properties": {
"campaign_ids": {
"type": "array",
"items": {
"type": "string"
}
},
"status": {
"type": "string",
"enum": [
"ENABLED",
"PAUSED",
"REMOVED"
]
},
"partial_failure": {
"type": "boolean"
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
}
},
"required": [
"campaign_ids",
"status"
],
"$schema": "http://json-schema.org/draft-07/schema#"
}🟡google_ads_campaign_update_budget(campaign_id, amount, account, customer_id, campaign_ids, ...)
Update the daily budget of a campaign. Pass the campaign id and the new amount in the account currency unit (R$50,50 -> 50.5; converted to micros internally). Bulk support: accepts campaign_ids, customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"campaign_id": {
"type": "string"
},
"amount": {
"type": "number"
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"campaign_ids": {
"type": "array",
"items": {
"type": "string"
}
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"required": [
"campaign_id",
"amount"
],
"$schema": "http://json-schema.org/draft-07/schema#"
}🔴google_ads_ad_group_update_status(ad_group_ids, status, partial_failure, account, customer_id)
Pause, enable or remove ad groups. REMOVED is irreversible.
Input Schema
{
"type": "object",
"properties": {
"ad_group_ids": {
"type": "array",
"items": {
"type": "string"
}
},
"status": {
"type": "string",
"enum": [
"ENABLED",
"PAUSED",
"REMOVED"
]
},
"partial_failure": {
"type": "boolean"
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
}
},
"required": [
"ad_group_ids",
"status"
],
"$schema": "http://json-schema.org/draft-07/schema#"
}🔴google_ads_ad_update_status(ads, status, partial_failure, account, customer_id, ...)
Pause, enable or remove ads. Each entry needs ad_group_id + ad_id because the ad resource is keyed by both (customers/X/adGroupAds/{ad_group_id}~{ad_id}). Bulk support: accepts customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"ads": {
"type": "array",
"items": {
"type": "object",
"properties": {
"ad_group_id": {
"type": "string"
},
"ad_id": {
"type": "string"
}
},
"required": [
"ad_group_id",
"ad_id"
]
}
},
"status": {
"type": "string",
"enum": [
"ENABLED",
"PAUSED",
"REMOVED"
]
},
"partial_failure": {
"type": "boolean"
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"required": [
"ads",
"status"
],
"$schema": "http://json-schema.org/draft-07/schema#"
}🔴google_ads_keyword_update_status(keywords, status, partial_failure, account, customer_id, ...)
Pause, enable or remove keywords. Each entry needs ad_group_id + criterion_id (the keyword criterion id). Bulk support: accepts customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"keywords": {
"type": "array",
"items": {
"type": "object",
"properties": {
"ad_group_id": {
"type": "string"
},
"criterion_id": {
"type": "string"
}
},
"required": [
"ad_group_id",
"criterion_id"
]
}
},
"status": {
"type": "string",
"enum": [
"ENABLED",
"PAUSED",
"REMOVED"
]
},
"partial_failure": {
"type": "boolean"
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"required": [
"keywords",
"status"
],
"$schema": "http://json-schema.org/draft-07/schema#"
}🟡google_ads_keyword_update_bid(keywords, cpc_bid, partial_failure, account, customer_id, ...)
Update max CPC for one or more keywords. Bid in account currency unit (e.g. 1.5 = R$1,50). Bulk support: accepts customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"keywords": {
"type": "array",
"items": {
"type": "object",
"properties": {
"ad_group_id": {
"type": "string"
},
"criterion_id": {
"type": "string"
}
},
"required": [
"ad_group_id",
"criterion_id"
]
}
},
"cpc_bid": {
"type": "number"
},
"partial_failure": {
"type": "boolean"
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"required": [
"keywords",
"cpc_bid"
],
"$schema": "http://json-schema.org/draft-07/schema#"
}🟡google_ads_campaign_budget_create(name, amount, delivery_method, account, customer_id, ...)
Create a campaign_budget. Required to create a campaign. Amount is daily, in account currency unit (50 = R$50/day). Bulk support: accepts customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"name": {
"type": "string"
},
"amount": {
"type": "number"
},
"delivery_method": {
"type": "string",
"enum": [
"STANDARD",
"ACCELERATED"
]
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"required": [
"name",
"amount"
],
"$schema": "http://json-schema.org/draft-07/schema#"
}🟡google_ads_campaign_create(name, budget_id, channel_type, bidding_strategy, status, ...)
Create a Google Ads campaign. Defaults to channel_type=SEARCH, status=PAUSED (safe), bidding_strategy=MANUAL_CPC. Provide budget_id from google_ads_campaign_budget_create. Declares no EU political advertising by default (Reg 2024/900, required by Google). Only SEARCH, DISPLAY and SHOPPING can be created through the API: VIDEO (YouTube) is read-only on Google side, and PERFORMANCE_MAX must be created together with its asset group. Build those two in the Google Ads interface and use this MCP to report on them. Bulk support: accepts budget_ids, merchant_ids, customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"name": {
"type": "string"
},
"budget_id": {
"type": "string"
},
"channel_type": {
"type": "string",
"enum": [
"SEARCH",
"DISPLAY",
"SHOPPING"
]
},
"bidding_strategy": {
"type": "string",
"enum": [
"MANUAL_CPC",
"MAXIMIZE_CONVERSIONS",
"MAXIMIZE_CONVERSION_VALUE",
"MAXIMIZE_CLICKS"
]
},
"status": {
"type": "string",
"enum": [
"ENABLED",
"PAUSED"
]
},
"merchant_id": {
"type": "string"
},
"feed_label": {
"type": "string"
},
"campaign_priority": {
"type": "number"
},
"eu_political_ad": {
"type": "boolean"
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"budget_ids": {
"type": "array",
"items": {
"type": "string"
}
},
"merchant_ids": {
"type": "array",
"items": {
"type": "string"
}
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"required": [
"name",
"budget_id"
],
"$schema": "http://json-schema.org/draft-07/schema#"
}🟡google_ads_ad_group_create(campaign_id, name, type, status, cpc_bid, ...)
Create an ad group inside a campaign. Default status ENABLED, type SEARCH_STANDARD. Optional cpc_bid as the ad-group-level default max CPC. Bulk support: accepts campaign_ids, customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"campaign_id": {
"type": "string"
},
"name": {
"type": "string"
},
"type": {
"type": "string",
"enum": [
"SEARCH_STANDARD",
"DISPLAY_STANDARD",
"SHOPPING_PRODUCT_ADS"
]
},
"status": {
"type": "string",
"enum": [
"ENABLED",
"PAUSED"
]
},
"cpc_bid": {
"type": "number"
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"campaign_ids": {
"type": "array",
"items": {
"type": "string"
}
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"required": [
"campaign_id",
"name"
],
"$schema": "http://json-schema.org/draft-07/schema#"
}🟡google_ads_keyword_add(ad_group_id, keywords, status, partial_failure, account, ...)
Add positive keywords to an ad group. Each keyword: { text, match_type, cpc_bid? }. match_type = EXACT | PHRASE | BROAD. Bulk support: accepts ad_group_ids, customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"ad_group_id": {
"type": "string"
},
"keywords": {
"type": "array",
"items": {
"type": "object",
"properties": {
"text": {
"type": "string"
},
"match_type": {
"type": "string",
"enum": [
"EXACT",
"PHRASE",
"BROAD"
]
},
"cpc_bid": {
"type": "number"
}
},
"required": [
"text"
]
}
},
"status": {
"type": "string",
"enum": [
"ENABLED",
"PAUSED"
]
},
"partial_failure": {
"type": "boolean"
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"ad_group_ids": {
"type": "array",
"items": {
"type": "string"
}
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"required": [
"ad_group_id",
"keywords"
],
"$schema": "http://json-schema.org/draft-07/schema#"
}🟡google_ads_negative_keyword_add(scope, target_id, keywords, partial_failure, account, ...)
Add negative keywords at campaign or ad group scope. Pass scope + the matching target_id (campaign_id or ad_group_id). Bulk support: accepts target_ids, customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"scope": {
"type": "string",
"enum": [
"campaign",
"ad_group"
]
},
"target_id": {
"type": "string"
},
"keywords": {
"type": "array",
"items": {
"type": "object",
"properties": {
"text": {
"type": "string"
},
"match_type": {
"type": "string",
"enum": [
"EXACT",
"PHRASE",
"BROAD"
]
}
},
"required": [
"text"
]
}
},
"partial_failure": {
"type": "boolean"
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"target_ids": {
"type": "array",
"items": {
"type": "string"
}
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"required": [
"scope",
"target_id",
"keywords"
],
"$schema": "http://json-schema.org/draft-07/schema#"
}🟡google_ads_responsive_search_ad_create(ad_group_id, headlines, descriptions, final_urls, path1, ...)
Create a Responsive Search Ad (RSA) inside an ad group. Headlines: 3-15 entries (each <= 30 chars). Descriptions: 2-4 entries (each <= 90 chars). final_urls required. Default status PAUSED. Bulk support: accepts ad_group_ids, customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"ad_group_id": {
"type": "string"
},
"headlines": {
"type": "array",
"items": {
"type": "string"
}
},
"descriptions": {
"type": "array",
"items": {
"type": "string"
}
},
"final_urls": {
"type": "array",
"items": {
"type": "string"
}
},
"path1": {
"type": "string"
},
"path2": {
"type": "string"
},
"status": {
"type": "string",
"enum": [
"ENABLED",
"PAUSED"
]
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"ad_group_ids": {
"type": "array",
"items": {
"type": "string"
}
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"required": [
"ad_group_id",
"headlines",
"descriptions",
"final_urls"
],
"$schema": "http://json-schema.org/draft-07/schema#"
}🟢google_ads_sitelinks(account, customer_id, customer_ids)
List sitelink assets in the account and where they are attached (campaign / account / ad group level), with each link's resource_name (pass it to google_ads_sitelink_remove) and status. Use to audit existing sitelinks before creating new ones. Bulk support: accepts customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"$schema": "http://json-schema.org/draft-07/schema#"
}🟡google_ads_sitelink_create(scope, target_id, sitelinks, partial_failure, account, ...)
Create sitelink extensions and attach them to a campaign (default), the whole account (scope=customer) or an ad group. A sitelink is a SitelinkAsset (its own link_text + final_url, optionally 2 description lines) linked to the scope — it is NOT the ad's display path (that is path1/path2 on the RSA). link_text <= 25 chars; if you set descriptions you must set BOTH (each <= 35 chars). Google needs at least ~2 sitelinks to actually show them. The created assets are shared in the account library. Bulk support: accepts target_ids, customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"scope": {
"default": "campaign",
"type": "string",
"enum": [
"campaign",
"customer",
"ad_group"
]
},
"target_id": {
"type": "string"
},
"sitelinks": {
"type": "array",
"items": {
"type": "object",
"properties": {
"link_text": {
"type": "string"
},
"final_url": {
"type": "string"
},
"description1": {
"type": "string"
},
"description2": {
"type": "string"
}
},
"required": [
"link_text",
"final_url"
]
}
},
"partial_failure": {
"type": "boolean"
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"target_ids": {
"type": "array",
"items": {
"type": "string"
}
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"required": [
"sitelinks"
],
"$schema": "http://json-schema.org/draft-07/schema#"
}🔴google_ads_sitelink_remove(link_resource_names, partial_failure, account, customer_id, customer_ids)
Detach sitelinks from a campaign / account / ad group. Pass the link_resource_name(s) from google_ads_sitelinks. Removes only the association (the shared sitelink asset stays in the account library), so it is reversible by re-attaching. Bulk support: accepts customer_ids for batched execution.
Input Schema
{
"type": "object",
"properties": {
"link_resource_names": {
"type": "array",
"items": {
"type": "string"
}
},
"partial_failure": {
"type": "boolean"
},
"account": {
"type": "string"
},
"customer_id": {
"type": "string"
},
"customer_ids": {
"type": "array",
"items": {
"type": "string"
}
}
},
"required": [
"link_resource_names"
],
"$schema": "http://json-schema.org/draft-07/schema#"
}🟢show_version
Show the current MCP platform and adapter versions.
Input Schema
{
"type": "object",
"properties": {},
"$schema": "http://json-schema.org/draft-07/schema#"
}🟡report_bug(message, context, conversation)
Report a bug, missing feature, or send feedback. Include the conversation array with recent messages for reproduction.
Input Schema
{
"type": "object",
"properties": {
"message": {
"type": "string"
},
"context": {
"default": "",
"type": "string"
},
"conversation": {
"default": "[]",
"type": "string"
}
},
"required": [
"message"
],
"$schema": "http://json-schema.org/draft-07/schema#"
}🟢connect
Returns connection status and URLs. When all providers are connected, returns authenticated:true and empty pending[]. When credentials are missing, returns connect_url for the toolkit and per-install URLs.
Input Schema
{
"type": "object",
"properties": {},
"$schema": "http://json-schema.org/draft-07/schema#"
}🟢toolkit_info
Returns the current toolkit state: installed MCPs, their connection status, the accounts connected to each one, and how many catalog tools each exposes.
Input Schema
{
"type": "object",
"properties": {},
"$schema": "http://json-schema.org/draft-07/schema#"
}🟡marketplace(action, query, mcp_id, limit, tier_slug, ...)
The official mcp.ai marketplace — the in-platform catalog of every MCP/tool, AND the way to run them. Covers capability requests like "find an MCP that does X", "consulta um CPF", "is there a tool for Y". Core flow: action=search discovers MCPs by intent → describe returns one MCP's full profile (every tool with its id + params, pricing, auth) so you pick the right tool_id → invoke RUNS that tool. KEY: invoke works even when the MCP is NOT installed — it runs the tool pontualmente (one-off), without adding the MCP to the toolkit and without bloating the tool list. If the MCP needs a credential/login, invoke returns a connect link; if it is paid and the wallet is empty, invoke returns a checkout/top-up link (the user opens it, then you retry). Use install only to make an MCP PERMANENT in the active toolkit (its tools then show up natively in future sessions); prefer invoke for a single/occasional use. list_tools lists what is callable right now. subscribe/cancel handle per-MCP billing; report_bug sends feedback; request_mcp asks us to build a NEW MCP when nothing fits. Search/describe flag installed_in_toolkit vs installed_in_workspace. Writes (install/uninstall/subscribe/cancel and the one-off install behind invoke) require workspace owner/admin. It also carries the mcp.ai PROMPT LIBRARY, which is about ready-made prompt TEXT rather than MCPs: search_prompts finds one, get_prompt returns its full text with {{variables}} filled, and publish_prompt saves a prompt and returns a shareable mcp.ai/p/<slug> link that opens without login.
Input Schema
{
"type": "object",
"properties": {
"action": {
"default": "search",
"type": "string",
"enum": [
"search",
"describe",
"install",
"uninstall",
"subscribe",
"cancel",
"resume",
"report_bug",
"request_mcp",
"list_tools",
"invoke",
"search_prompts",
"get_prompt",
"publish_prompt"
]
},
"query": {
"default": "",
"type": "string"
},
"mcp_id": {
"default": "",
"type": "string"
},
"limit": {
"default": 10,
"type": "number"
},
"tier_slug": {
"default": "",
"type": "string"
},
"immediate": {
"default": false,
"type": "boolean"
},
"cancel_reason": {
"type": "string",
"enum": [
"too_expensive",
"missing_features",
"switched_service",
"unused",
"customer_service",
"too_complex",
"low_quality",
"other"
]
},
"cancel_comment": {
"default": "",
"type": "string"
},
"message": {
"default": "",
"type": "string"
},
"report_context": {
"default": "",
"type": "string"
},
"conversation": {
"default": "[]",
"type": "string"
},
"request_name": {
"default": "",
"type": "string"
},
"request_details": {
"default": "",
"type": "string"
},
"tool_id": {
"default": "",
"type": "string"
},
"arguments": {
"default": "{}",
"type": "string"
},
"prompt_slug": {
"default": "",
"type": "string"
},
"prompt_vars": {
"default": "{}",
"type": "string"
},
"prompt_category": {
"default": "",
"type": "string"
},
"prompt_tool": {
"default": "",
"type": "string"
},
"prompt_title": {
"default": "",
"type": "string"
},
"prompt_description": {
"default": "",
"type": "string"
},
"prompt_body": {
"default": "",
"type": "string"
},
"prompt_targets": {
"default": [],
"type": "array",
"items": {
"type": "string",
"enum": [
"claude",
"chatgpt",
"cursor",
"lovable"
]
}
}
},
"$schema": "http://json-schema.org/draft-07/schema#"
}🟡authenticate(token)
MCP.AI for IDE agents (Cursor, etc.): log in in the browser, copy the access token. Best: add it to this server's config as a header `Authorization: Bearer <token>` for a permanent, non-expiring connection. Or paste it here for a session-only login: call with { token: "<jwt>" } after the user pastes, or with no args to get the link.
Input Schema
{
"type": "object",
"properties": {
"token": {
"type": "string"
}
},
"$schema": "http://json-schema.org/draft-07/schema#"
}Community
Evidence