How It Spread
Viral precedents with sourced, dated spread timelines and a Spread Score. Each answer cites a case.
使うべきか
品質と安全性
ツール定義とプロトコルへの準拠に関する自動分析に基づいています。
コンテキストコスト
これは、サーバーのツールがモデルのコンテキストに読み込まれるたびに消費されるおおよそのトークン数です。数が多いほど、ほかのタスクに使える注意が減ります。
インストール
ワンクリックインストール
これを `claude_desktop_config.json` ファイルに追加してください:
{
"mcpServers": {
"howitspread": {
"url": "https://howitspread.com/api/mcp"
}
}
}リモートエンドポイント
https://howitspread.com/api/mcpstreamable-httpできること
ツール一覧
ツール（3）
🟢search_cases(query, kind, mechanic, platform, limit)
Search the How It Spread library of viral cases (films, products, memes, campaigns) by text, kind, mechanic or platform. Returns each case's Spread Score, dates, platforms, mechanics, an image URL and the case URL to cite.
入力スキーマ
{
"type": "object",
"properties": {
"query": {
"type": "string",
"description": "Free text: a brand, product, film, format or idea."
},
"kind": {
"type": "string",
"enum": [
"campaign",
"product",
"food",
"app",
"film",
"series",
"music",
"game",
"book",
"creator",
"meme",
"trend",
"activity",
"moment"
]
},
"mechanic": {
"type": "string",
"enum": [
"remixable-template",
"audio-meme",
"catchphrase",
"shareable-output",
"daily-ritual",
"challenge",
"response-chain",
"low-effort-copy",
"identity-badge",
"scarcity-drop",
"variable-reward",
"collectible-set",
"visible-use",
"unscripted-proof",
"underdog",
"founder-origin",
"mystery-lore",
"spectacle",
"controversy",
"transgression",
"celebrity-amplifier",
"creator-relay",
"fandom-mobilisation",
"brand-pile-on",
"platform-jump",
"press-loop",
"political-adoption",
"dupe-economy",
"resale-market",
"sell-out-loop",
"counter-programming",
"newsjacking",
"mascot-persona",
"unhinged-voice",
"nostalgia-revival"
],
"description": "A spread mechanic id; list_mechanics defines them."
},
"platform": {
"type": "string",
"enum": [
"tiktok",
"instagram",
"youtube",
"x",
"reddit",
"facebook",
"threads",
"snapchat",
"twitch",
"chat",
"xiaohongshu",
"press",
"tv",
"audio",
"retail",
"box-office",
"app-store",
"web"
],
"description": "A platform the case spread on."
},
"limit": {
"type": "number",
"default": 10,
"maximum": 50
}
}
}🟢get_case(slug)
One case: its dated spread timeline (seed, first amplifier, platform jumps, press, peak), Spread Score and citation. A free account reads every event; Pro adds the playbook (why it worked, what to do), every sourced number and the sources.
入力スキーマ
{
"type": "object",
"properties": {
"slug": {
"type": "string",
"description": "The case slug from search_cases."
}
},
"required": [
"slug"
]
}🟢list_mechanics
The closed vocabulary of spread mechanics, each defined, with how many cases use it.
入力スキーマ
{
"type": "object",
"properties": {}
}コミュニティ
エビデンス